You've read the book and you're ready to explore further.
The Action Pack builds on the leaks in the book. It is a set of worksheets with supplementary exercises and prompt libraries that go deeper than the book had room for. Once you know which leak you’re plugging, this gives you more ways to work on it, and gets AI doing some of the heavy lifting.
One-off price, no subscription.
You've built something good, but it's leaking.
You’ve put real work into your product or service, sometimes years of it, and by rights it should be flying. When a good business isn’t selling, all that effort drains out through one of three leaks.
There’s the offer problem, where you’ve built it for the wrong people, or what it fixes isn’t painful enough for anyone to pay to fix.
There’s the visibility problem, where what you’ve made is good, and nobody knows it’s there.
And there’s the clarity problem, where people do find you and can’t work out what you do or why it matters to them.
The book shows you which one is yours and how to sort it, and the Action Pack helps you go further, because some jobs need more than a chapter, so I’ve created some extra exercises for you.
It’s built to go with the book, so if you haven’t read Building Sh*t No One Wants yet, start there, and come back when you know which leak you’re plugging.
What's in the pack.
Everything’s sorted into the three leaks, so you can start with the one costing you most. Go straight to the one costing you most and pick the worksheets that match what you’re working on.
OFFER
Are you selling the right thing to the right people?
Customer Analysis and Market Research
Interviewing Your Customers
Customer Personas
Questions To Ask Your Sales Team
Productising Your Services
How To Create A Landing Page
The Offer Prompt Library
VISIBILITY
Can the right people find you?
Find Your People and Your Rhythm
The Repurpose Revolution Workbook
The Repurpose Revolution Prompt Library
CLARITY
Do they understand you when they get there?
Writing Content Your Audience Understands
Make It About Them
Rewrite Your Homepage
The Clarity Prompt Library
What it gives you.
The Action Pack gives you more tools to help you fix your leak. It goes into more detail than the book in terms of real exercises you can do, so that you can work out your next steps.
Say the book has shown you that your offer needs refining. The pack gives you customer personas to build, and questions to ask your sales team and your customers while you’re researching, the sort of exercises there wasn’t room for in the chapters.
The prompt libraries go quite a bit further than the book had room for too, so if you’ve been using AI and getting bland rubbish back, these are the prompts that get something useful out of it.
Buy it, and the whole pack arrives straight away as downloads, yours to keep, so you can make a start on it today.
Goes deeper than the book
Extra exercises on the areas you need most.
AI doing more of the lifting
Prompt libraries that go deeper than the book could.
Less time lost to faff
Ready-made exercises, so you do the work rather than muddle through.
The jobs finished
Keep the momentum from the book going, simple worksheets that are easy to follow to help you stop procrastinating on fixing your leak
One-off payment, then it's yours to keep.
The whole Action Pack is a one-off £25, with no subscription and no monthly commitment. Download it, work through it at your own pace, and come back to the prompts whenever you need them.