The Leak Lab.
This is where you find and fix the leak. Everything I make lives here, organised around the three leaks, so you can go straight to what’s costing you energy instead of wading through a site full of things you don’t need.
How to use this place
Start with the quiz if you haven’t already, because working on the wrong leak is the most expensive mistake you can make, and it’s an easy one to fall into. You could spend six months getting more visible when the real problem was the offer, and all that effort would leak straight back out.
A good place to get going is to read my book, which covers all three leaks in order and will tell you far more than a quiz can.
What else works for you depends on how you like to learn. You might like a worksheet you can scribble on, a course you can work through in the evenings, or ninety minutes with me if you want tailored advice and to bounce ideas around.
Which leak do you need to fix?
Start with the leak you need to fix the most. If you’re not sure which one, take my quiz to see if one stands out. On top of what is on this site, I also have a podcast that you can listen to and a YouTube channel if you prefer watching videos.
Find everything I offer below or in the Leak Lab menu.
01
LEAK 1
The offer problem
Where your product or service doesn’t quite fit the market or audience, or isn’t positioned quite right.
Where to start:
- Part one of my book, Building Sh*t No One Wants, covers this
- I have some downloads that can help
- Or try 1-to-1 coaching for more targeted help
02
LEAK 2
The visibility problem
Nobody knows you exist. The right people would buy from you in a heartbeat if they ever found you.
Where to start:
- Part two of my book, Building Sh*t No One Wants, covers this
- I have some downloads that can help
- My Repurpose Revolution course (coming soon) will help lighten the load
- Or try 1-to-1 coaching for more targeted help
03
LEAK 3
The clarity problem
When what you offer is clear as day to you, but your audience doesn’t understand it.
Where to start:
- Part three of my book, Building Sh*t No One Wants, covers this
- I have some downloads that can help
- Or try 1-to-1 coaching for more targeted help
The Book
Building Sh*t No One Wants
It’s the whole thing in one place, written for founders who are great at the work and stuck on the selling. It takes the three leaks in order, and every chapter has prompts and try-this exercises in it so you’re doing the work as you read rather than nodding along and forgetting the lot by the time you’ve made a cup of tea.
“… it’s a step-by-step masterclass in helping founders make sure they build stuff that people actually do want to buy – and helps them figure out how to sell it!”
⭐⭐⭐⭐⭐ Amazon Review
Some dedicated time for you.
90-minutes to focus on you and your business. I’ll help you dig deep to find out what’s getting in your way, and we’ll make a plan of action together.
Get regular advice to your inbox.
One short email when I’ve got something worth your time – a thing to try on your offer, visibility or clarity, what I’m working on, and first dibs on anything new in the Leak Lab.